Nowatt – Colour study for FOLLOW & FOLLOW UP solar lighting
For Nowatt by Fonroche Lighting, a3dc carried out the colour study for two autonomous solar lighting products: FOLLOW BOLLARD and FOLLOW UP COLUMN.
Designed to accompany pathways and integrate into a wide range of urban and landscaped environments, these lighting elements combine a strong graphic language with a presence that evolves from day to night.
The challenge for a3dc was to develop colour palettes able to interact with the design, materiality, light and surrounding landscape.
a3dc approached colour as a living material, closely connected to the design of the lighting elements and the light they emit.
The palettes were developed to reveal the depth of the surfaces, emphasise the volumes and enhance the perceived quality of the products. Each colour was also considered in relation to its surroundings and to the changing conditions throughout the day.
By day, colour structures the perception of the object; by night, light transforms its contrasts, volumes and appearance.
The colour strategy therefore supports the integration of FOLLOW and FOLLOW UP into a variety of architectural and landscaped settings, creating a presence that is at once balanced, subtle and enduring.
Here, colour becomes an integral part of the design. Rather than simply dressing the object, it contributes to the way it is perceived and to the way it inhabits its environment.
